As one of the largest snack foods distributor in the world, needed to seamlessly function on mobile devices, making it easier for everyone to find what they needed.
A ground up redesign built on SiteCore 9 gave shoppers, parents, and retailers an entirely new way to find their favorite snacks, recipes, and most importantly, stay updated on new products. Unique campaign hubs were created, beginning with a partnership between Wiz Khalifa, and OREO to provide his fans with exclusive music, videos, and a limited edition OREO Music Box .
Made in collaboration with fellow designers Alan Cocuzza, and Ryan Sanzari.
Improved Mondelez’s growth through branded partnerships
Food trucks were transformed into mobile snack bars, and Oreo was the first to experiment with activations across New York City to promote SnackWorks.