If you're interested in any form of collaboration, please get in touch.
info@addl.co
We operate as an extension of in-house teams, capable of doing what often seems unreasonable, or unrealistic.
The studio was formed in 2014 as a design collaborator, joining teams at Accenture, Salesforce, and AT&T. Since then, we've joined forces with startups and global organizations across luxury real-estate, architecture, and interior designer, fintech, biotech, education, and school safety organizations to create sustainable change.
We focus on human-centered design, and emerging technology to improve the customer experience from brand through purchase. And we're always ready to think beyond the ordinary, to build long term relationships well into the future.
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Jeff's a designer, and senior creative executive with nearly 25 years of experience building teams, and closely collaborating with engineers through C-suite leadership. His most effective roles have been spotting opportunities to improve design operations, and remixing the end-to-end customer experience.
He’s created industry-leading experiences for VW, Accenture, Salesforce, AstraZeneca, TD Bank, U.S. Department of Defense, Radisson, AT&T Digital Life, McDonald’s, Google, and the NFL Player's Association.
And perhaps his most ambitious project yet, building ZeroNow, a safety think-tank, and innovation community fueled by pioneering technology investors, and shaped by a growing list of industry partners, federal and local law enforcement, along with educators, and students — all determined to end school violence for good.
With an eye on building deep, long-term relationships, any of these services can be managed in one of two ways: joining a team to produce them together, or support a team by performing them independently.
Define how a problem should be approached to meet the needs of the customer, first and foremost.
Establish what the end-to-end experience looks like, and how it works. Research every possible interaction a customer has with a product, service, or an entire organization. Craft the functional user experience, visual expression, and tailored interface to get the job done.
Bring the overall experience to life with the best available technologies, find ways to push the boundaries, or engineer something entirely new, and proprietary.
Create or curate content libraries, ranging from photography, illustration, infographics to 3D, film, and motion in support of a brand, new product launch, or internal milestone.
Expand or introduce a range of technology, including Adobe Experience Manager, react.js, and headless CMS to build modern digital experiences.
It's been a privilege to guide, contribute, and collaborate with some of the world's most pioneering organizations, and their leadership. Here's a brief selection.