Between 2024 and 2025, I led a confidential digital transformation project leveraging Adobe Experience Manager (AEM) in collaboration with executive teams.
I drove strategy, taxonomy, and experience design to establish new baselines across their enterprise CMS.
As the liaison between Product, Content, Engineering, and Sales, we defined a modern user experience to scale operations, tailor training, streamline content production, and integrate AI to accelerate sales readiness.
Co-created future-state experience models